Matcha brand's cross-border e-commerce website relaunched with Shopify | Kyoto Kismets Co., Ltd.

We were in charge of renewing KyotoKismets Co., Ltd.'s cross-border e-commerce site.
In this project, we responded to the client's request to "effectively communicate the store's concept."
Rather than simply being a product sales site, we optimized it to be an e-commerce site that strongly conveys the brand's vision and worldview .

In particular, a "Vision section" is placed at the top of the site, allowing visitors to immediately understand the brand's philosophy .
With a focus on creating a layout with high visibility, we adjusted the layout to reinforce the brand image and create empathy among customers .

This approach allows:
✅ Visitors will be able to intuitively understand the store's philosophy ✅ Brand value will be improved and competitiveness will be enhanced ✅ The design is expected to create empathy with customers.

✅Business description : Online sales of matcha (cross-border EC)
✅ Purpose of site construction : Renewal to an EC site that emphasizes the brand image and conveys the philosophy ✅ Areas of responsibility :

• Composition proposal (layout design that highlights the brand vision)
• Photo selection & partial photo editing (unifying the brand's worldview)
• Tone & Manner Adjustments (Strengthen design consistency)
• App selection & settings (improved convenience through expanded functionality)

✅ Construction details

• Construction process : Composition proposal / Photo selection / Tone adjustment / App proposal
• Languages : None
• Construction period : Late December 2023 to late January 2024
• Responsibilities : Composition proposal, application selection and settings, some photo processing
• Coding : None
• Apps introduced :
  • Lock Smith (access restriction function)

Website URL
https://matcharganic.com/en-jp