We were in charge of renewing KyotoKismets Co., Ltd.'s cross-border e-commerce site. In this project, we responded to the client's request to "effectively communicate the store's concept." Rather than simply being a product sales site, we optimized it to be an e-commerce site that strongly conveys the brand's vision and worldview .
In particular, a "Vision section" is placed at the top of the site, allowing visitors to immediately understand the brand's philosophy . With a focus on creating a layout with high visibility, we adjusted the layout to reinforce the brand image and create empathy among customers .
This approach allows: ✅ Visitors will be able to intuitively understand the store's philosophy ✅ Brand value will be improved and competitiveness will be enhanced ✅ The design is expected to create empathy with customers.
✅Business description : Online sales of matcha (cross-border EC) ✅ Purpose of site construction : Renewal to an EC site that emphasizes the brand image and conveys the philosophy ✅ Areas of responsibility :
Composition proposal (layout design that highlights the brand vision)
Photo selection & partial photo editing (unifying the brand's worldview)
Tone & Manner Adjustments (Strengthen design consistency)
App selection & settings (improved convenience through expanded functionality)
✅ Construction details
Construction process : Composition proposal / Photo selection / Tone adjustment / App proposal
Languages : None
Construction period : Late December 2023 to late January 2024
Responsibilities : Composition proposal, application selection and settings, some photo processing
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