Providing a comfortable shopping experience by adjusting the tone to resonate with the target audience | Roomwear sales

I was in charge of building a new Shopify e-commerce site that sells loungewear.
For this project, the most suitable Shopify theme was selected taking into consideration the characteristics of the products handled and the target demographic .
We adjusted the design to create an e-commerce site that expresses the brand's worldview while providing a smooth shopping experience .

Additionally, the tone and manner were adjusted to optimize the design for a unified look that matches the target demographic .
We created a store that maximizes visual appeal and conveys the brand's message.

✅Business description : Online sales of loungewear ✅Purpose of site construction : Launching a new EC site using Shopify ✅Responsibilities :

• Shopify theme selection & implementation (select the theme that best suits your product characteristics & target)
• Design adjustments (brand consistency and improved visibility)
• Tone & Manner Adjustment (Website design tailored to the target audience)

✅ Construction details

• Language used : CSS
• Construction period : January to March 2023
• Responsibilities : Overall development, design coordination
• Coding : None
• Installed apps : None

*This is a confidential project. The images shown are for illustrative purposes only.